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Karsanbhai Patel

Karsanbhai Khodidas Patel or K.K. Patel hails from a modest farmer family from Mehsana, Gujarat. He initiated his career as a Lab Assistant in the Geology and Mining Department of the Government of Gujarat. Then, at the age of 25years, in the year 1969, Karsan Bhai Patel began a small-scale venture. He presented a quality detergent powder, incorporating indigenous technology, at one-third of the marketed price of the competitive brands. Karsanbhai Patel named this product after his daughter NIrupama, 'Nirma'.
He was awarded the recognition of 'Udyog Ratna' by the Federation of Association of Small Scale Industries of India, New Delhi. Besides this, Patel was also felicitated as an 'Outstanding Industrialist of the Eighties' by the Gujarat Chamber of Commerce. He was appointed twice as the Chairman of the Development Council for Oils, Soaps & Detergents by the Govt. of India.
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